- To be a leading postgraduate centre of entrepreneurship that contributes to the creation of wealth, nation building and global wellbeing.
- To produce entrepreneurial and business graduates that meet the needs of global business community.
- To develop creative, innovative and socially responsible leaders who are capable to face a highly competitive business environment.
- To contribute to the advancement of new high impact knowledge in the area of entrepreneurship and business through research and innovation activities with high commercial value.
- To develop linkages and collaborations with institutions, industries and communities at national and international levels.